person: want to get pizza?
room mate: sorry, I'm allergic to gluten and eggs; I can't
person: what's gluten?
room mate: it's like flour and such. I can't eat things like cookies, pasta, pizza blah blah blah
person: oh my GOD. How do you LIVE??!!
room mate: well...
person: well you're pretty lucky! no wonder you're so skinny, it must be the best diet to be on!
room mate: **rage**
Surprisingly enough, I found a web page that talked specifically about the "trend" of gluten-freedom. It is an article from The Hartman Group and it touches on the fact that even though 1% of the U.S. population has celiacs disease (the main reason for an allergy to gluten), 93% of gluten-free buyers do NOT have celiacs. Gluten is increasing in popularity. Maybe because it makes more sense to cut out starches than to only eat a half a grapefruit each day.
What was interesting was that the web page decided not only to disagree with the validity behind this new fad, but it also seemed biased towards gluten-free products in general. They disproved the idea that gluten is healthier--indicating that a gluten free diet can lead to spikes in ones glycemic index (pushes your body into extreme states). It also sheds light on the "social nature of eating" and how being gluten free can be a "burdensome restriction".
It's interesting to see a marketing group take a concept (not a product) and completely pull a 360 on the idea and portray it back in a negative way. By no means is the hartman scoffing at those of us who absolutely cannot eat gluten, but it is rather sending out factual information to the people (much like the person in my example conversation) who only see the superficial selling points of going sans-gluten.
examples of celebrities who are following the gluten-free trend
What was interesting was that the web page decided not only to disagree with the validity behind this new fad, but it also seemed biased towards gluten-free products in general. They disproved the idea that gluten is healthier--indicating that a gluten free diet can lead to spikes in ones glycemic index (pushes your body into extreme states). It also sheds light on the "social nature of eating" and how being gluten free can be a "burdensome restriction".
It's interesting to see a marketing group take a concept (not a product) and completely pull a 360 on the idea and portray it back in a negative way. By no means is the hartman scoffing at those of us who absolutely cannot eat gluten, but it is rather sending out factual information to the people (much like the person in my example conversation) who only see the superficial selling points of going sans-gluten.
examples of celebrities who are following the gluten-free trend
this is in response to exercise #3
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